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Digital Deep Dive – Episode 11 – Facebook & Google Ads changes, and getting the most out of Google My Business

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Luke Chapman
August 15, 2019
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Digital Deep Dive Podcast – Episode 10

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtMTAtLS1SZWZsZWN0aW5nLW9uLXRoZS1tb3N0LWltcG9ydGFudC1jaGFuZ2VzLWFjcm9zcy10aGUtRGlnaXRhbC1NYXJrZXRpbmctbGFuZHNjYXBlLWU0czRiaiUyMiUyMGhlaWdodCUzRCUyMjE1MHB4JTIyJTIwd2lkdGglM0QlMjIxMDAlMjUlMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBzY3JvbGxpbmclM0QlMjJubyUyMiUzRSUzQyUyRmlmcmFtZSUzRQ== In our 10th episode, we uncover the latest industry news impacting digital marketers, including Snapchat's new creative tool for building engaging ads, TikTok's new…
Luke Chapman
August 6, 2019
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Digital Deep Dive Podcast – Episode 9

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtOS0tLUdvb2dsZS1pbXBhY3RpbmctZ2xvYmFsLXNlYXJjaC10cmFmZmljLS1hbmQtaG93LXRoZS1iZXN0LXdheS10by1zcHktb24teW91ci1jb21wZXRpdG9ycy1lNHBob2QlMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U= In this episode, we cover the impact that Google ads and featured snippets have on overall organic traffic, Bing's ability to trial A/B tests,…
Luke Chapman
July 30, 2019
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Digital Deep Dive Podcast – Episode 8

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtOC1lNG5nY3YlMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U= In this episode, we cover life beyond likes on Instagram, a slew of new updates coming to TikTok, insights about the current state of…
Luke Chapman
July 24, 2019
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Digital Deep Dive Podcast – Episode 7

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtNy1lNGw1M3ElMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U= In this episode, we cover new transparency features for Facebook ads, user photos being added to Google reviews, and we have a lengthy discussion…
Luke Chapman
July 17, 2019
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Digital Deep Dive Podcast – Episode 6

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtNi1lNGlzc2wlMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U=In this episode we cover the long awaited monthly campaign budgets in Google Ads, the return of audience insights for Facebook custom audiences, how brands…
Luke Chapman
July 10, 2019
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Digital Deep Dive Podcast – Episode 5

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtNS1lNGduZHYlMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U=On this episode, we uncover the latest updates to the LinkedIn algorithm, discuss the new ad formats coming to Instagram, and delve into the effects…
Luke Chapman
July 3, 2019
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Digital Deep Dive Podcast – Episode 4

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtNC1lNGVmYmUlMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U=On this week's episode of Digital Deep Dive we look at the latest releases from Google Ads, what happens when Spotify ads go wrong (and why…
Luke Chapman
June 25, 2019
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Digital Deep Dive Podcast – Episode 3

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZkaWdpdGFsLWRlZXAtZGl2ZSUyRmVtYmVkJTJGZXBpc29kZXMlMkZEaWdpdGFsLURlZXAtRGl2ZS0tLUVwaXNvZGUtMy1lNGNjcjglMjIlMjBoZWlnaHQlM0QlMjIxNTBweCUyMiUyMHdpZHRoJTNEJTIyMTAwJTI1JTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwc2Nyb2xsaW5nJTNEJTIybm8lMjIlM0UlM0MlMkZpZnJhbWUlM0U=On this week's episode of Digital Deep Dive we take a look at some big acquisitions and what they might mean for future product updates,…
Luke Chapman
June 18, 2019

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